Posts in Content Marketing
B2B Blog Best Practices: Q&A with Expert Blogger Marko Saric

We recently had a chat with Marko Saric, online marketing expert and B2B blogging expert, and couldn't wait to share it with you all. We wanted to pick his brain on some of the B2B blog best practices (plus tools and apps) that companies should be using in their digital content marketing content. Here’s his advice.

Read More
Solopreneurs: Don’t Overcomplicate Your Mindfulness Practice

I'm a grown-up and a parent and a business owner, but I have to admit I'm sometimes very reactive -- like a child. For instance, this morning, I looked at the time on my phone and rolled out of bed. I noticed two new emails in my work inbox. I opened them, and one of them was from a client who wanted to fix something.

Read More
Does Your B2B Blog Pass The "Snooze Test"?

B2B blog readers are likely to be looking for information. Unfortunately, too many businesses weigh down their blog posts in industry jargon, or worse, use their blog as a place for ramblings or dry company news. The result? Dry, boring blog posts that leave your audience asleep on their laptops.

Read More
The 5 Questions You Have to Ask Yourself Before Using Facebook Groups for Marketing

If you haven’t already joined a group or two, Facebook group marketing may seem like yet another shiny object poised to distract you from your goals this year. But don’t be so quick to dismiss it -- networking and marketing through Facebook groups can be an incredibly lucrative way to connect with your target market.

Read More