Tigris Content Marketing
We help B2B Companies Get More clients With Content Marketing.
What We Do
Tigris is a B2B marketing agency that helps those in the professional services, web apps, and martech industries get more business through their websites.
Marketing StrategY and Consultation
Email List Growth
Top-Tier Blogging Services
Editorial Calendar Management
Copywriting and Copy editing
“Amanda Layman is one of the smartest, most thoughtful, honest, best organized, creative, forward thinking people in the business. I hired her for one small job and ended up giving her work for multiple companies and keeping her long term.
It’s a blessing having her as part of the team and anyone else would be lucky to have Tigris, with her at the helm, managing any aspect of their content creation, management and distribution platform.”
-Blake Janover, Founder and CEO of Multifamily.Loans
“We love working with Tigris for their quick turnaround and willingness to always take content to the next level through research, custom design, and keyword research. Tigris has shared valuable best practices that have helped us meet our content marketing objectives and alleviated a lot of the pressure from producing content in-house.”
-Rob Walz, Content Marketing Manager at PFL
“Getting the right content, in the right style, at the right time is crucial to the success of our business. Amanda Layman at Tigris guided us through a content (written & visual) development process which resulted in helping us to achieve results in the global market. Amanda is creative, smart, personable, and a great business partner. It is my pleasure and privilege to recommend Tigris as an industry-leader.”
-Thilagaraj Gopalan, CEO of Cadbridge Corporation
Tigris: Highlights of Our Work
Here are some content marketing project highlights from the Tigris team. Find B2B case studies, whitepapers, and blog posts; checklists, lead magnets, marketing personas, and more.
Interactive PDF Sample
This interactive PDF is a checklkist designeed for small business owners inteerested in taking out an SBA loan. We used this as a lead magnet for the client, both as a downloadable resource on their website and within paid ad campaigns.
Want us to review your content? Schedule a free consultation.
What's content marketing?
Content marketing is creating and sharing multimedia content that isn't overly promotional, but generates interest in a company's product or solution. Content marketing fits into the bigger picture of your sales funnel, though it can also serve as a lead generation tactic on its own.
Content marketing garners more (and better) leads by delivering showstopping written, visual, or auditory content at the exact moment your customer wants it.
Does Tigris serve B2B, B2C, or both?
We're a B2B content marketing agency that primarily serves tech companies, martech companies, SaaS, and internet-based businesses.
What should I expect when I hire Tigris?
Lame jokes, mostly. Kidding! We use the same five-step process each month during each client engagement. We call it the "Lead Generation Content Marketing Cycle."
Here's a quick breakdown of how it works:
Setup: Implement the tools and foundation you need to drive business to your website.
Website Audit: Improve search ranking and the time users spend on your site immediately through SEO fixes.
Research: Determine your ideal customers’ deepest passions and questions and develop your messaging.
Production: Get leads through the creation and promotion of content that inspires, educates, and entertains your customers.
Evaluation: Get even more leads next month by evaluating key data from this month, and applying that to new content production.
Why are your content marketing packages six months long?
We've found that it typically takes three months to get results with content marketing, and six months to get really stellar results. We don't want you to sign up for something indefinite -- that feels awkward and like a massive commitment (we just met, after all!)
But at the same time, we've seen companies time and again that "try" their own content marketing for a month or so, only to be disappointed that it seems like it's not working. No matter who you work with, you'll find that the best results come with a little time and hard work.
Are you an agency?
We're a boutique content marketing agency, offering end-to-end content services. We do these main things for our clients:
Improve your ranking in Google and Bing search results
Plan and create ideal content for your customers at each stage of their journey
Write, edit, and design sales and marketing assets and recurring content like blogs
Distribute your content through both organic (email, social media, SEO) and paid (Google ads, billboards, direct mail) methods.
Track performance of content across all channels
Provide technical improvements to your website for better search ranking and lead capture
Do You “Do” SEO?
It depends on what you mean by SEO. While search-engine optimization used to mean a bunch of technical hacks and keyword techniques, it's evolved. Now, good SEO requires a blend of knowledge in technical things and human behavior.
Good SEO requires good content. You simply can't get away with polluting the internet with bad writing, poor design, and worn-out images anymore -- and expect to get to the top of search results pages.
We do provide search engine optimization as part of our content development process, and we also provide recommendations for technical changes to improve your position in SERPs.
How many blog posts can I get for $X?
It's a great question, but we don't work on a per-article basis. Tigris is in the business of connecting deeply with your exact target audience through smartly crafted content. One business may need thousands of words per week, while another may only need one high-quality article to see an explosion of new leads.
Ready to get more business with content marketing? Grab a free consultation with Tigris.
Tigris was founded in 2016 by Amanda Layman in Springfield, Missouri.
Writer, Graphic Designer, and Artist
Marketing and Technology Copywriter
Marketing and Technology Copywriter